What personal information do we collect from the people that visit our website?
When registering on our site, you may be asked to enter your name, the company you represent, email address, mailing address, phone number or other details to help you with your experience.
When do we collect information?
We collect information when you register on our site, subscribe to a newsletter, respond to a survey, fill out a form or enter information on our site.
How do we use your information?
We may use the information we collect from you when you register, make a purchase, sign up for our newsletter, respond to a survey or marketing communication, surf the website or use certain other site features in the following ways:
- To personalize user’s experience and to allow us to deliver the type of content and product offerings in which you are most interested
- To improve our website in order to better serve you
- To allow us to better service you in responding to your customer service requests
- To send periodic emails regarding your order or other products and services
How do we protect visitor information?
We follow information technology industry best practices to protect our website and any information shared through our website from malicious intent, including but not limited to:
- Employing various website security software and tools to implement upgrades and patches
- Segregating website content management and database access from publicly available content
- Verifying any hosting provider used is also employing adequate security measures for website functions and management
- Performing periodic penetration testing to identify unknown vulnerabilities so that any discovered vulnerability can be assessed, prioritized and appropriately remediated
Because our site does not provide eCommerce functions for purchase, payment, return or other monetary transactions, we do not use nor need scanning and SSL certificates typically found on eCommerce websites.
We also do not require you to share private data or credit card information.
- Understand and save user’s preferences for future visits
- Compile aggregate data about site traffic and site interactions in order to offer better site experiences and tools in the future
- We may use trusted third-party services that track this information on our behalf
You can choose to have your computer warn you each time a cookie is being sent or you can choose to turn off all cookies. You do this through your browser settings. Your browser’s Help menu will tell you the correct way to modify your cookies. If you choose to disable cookies, some features of the website may become disabled.
We do not sell, trade or otherwise transfer your PII to outside parties unless we provide users with advance notice. This does not include website hosting partners and other parties who assist us in operating our website, conducting our business, or servicing our users so long as those parties agree to keep this information confidential. We may also release information when its release is appropriate to comply with the law, enforce our site policies or protect ours or others’ rights, property or safety. However, non-personally identifiable visitor information may be provided to other parties for marketing, advertising or other uses.
At our discretion, we may include or offer third-party products or services on our website. These third-party sites have separate and independent privacy policies, therefore we have no responsibility or liability for the content and activities of these linked sites. Nonetheless, we seek to protect the integrity of our site and welcome feedback.
California Online Privacy Protection Act
According to CalOPPA we agree to the following:
- Users can visit our site anonymously.
- Users are able to change their personal information by emailing or calling us.
Does our site allow third-party behavioral tracking?
We allow third-party behavioral tracking if necessary.
COPPA (Children Online Privacy Protection Act)
When it comes to the collection of personal information from children under 13, the Children’s Online Privacy Protection Act (COPPA) puts parents in control. The Federal Trade Commission, the nation’s consumer protection agency, enforces the COPPA Rule which spells out what operators of websites and online services must do to protect children’s privacy and safety online. We do not specifically market to children under 13.
Fair Information Practices
The Fair Information Practices Principles form the backbone of privacy law in the United States, and the concepts they include have played a significant role in the development of data protection laws around the globe. Understanding the Fair Information Practice Principles and how they should be implemented is critical to comply with the various privacy laws that protect personal information.
In order to be in line with Fair Information Practices we will take the following responsive action should a data breach occur:
We will notify impacted users via email and/or in-site notification within a reasonable time period regarding the nature of the breach and with any recommended action for impacted users.
We agree to the Individual Redress Principle, which requires that individuals have a right to pursue legally enforceable rights against data collectors and processors who fail to adhere to the law. This principle requires not only that individuals have enforceable rights against data users, but also that individuals have recourse to courts or government agencies to investigate and/or prosecute non-compliance by data processors.
The CAN-SPAM Act is a law that sets the rules for commercial email, establishes requirements for commercial messages, gives recipients the right to have emails stopped from being sent to them, and spells out tough penalties for violations.
We collect your email address in order to:
- Send information, respond to inquiries and/or other requests or questions
- Market to our mailing list or continue to send emails to our clients after the original transaction has occurred
To be in accordance with CAN-SPAM we agree to the following:
- NOT use false or misleading subjects or email addresses
- Identify the message as an advertisement in some reasonable way
- Include the physical address of our business or site headquarters
- Monitor third-party email marketing services for compliance if one is used
- Honor opt-out/unsubscribe requests quickly
- Allow users to unsubscribe by using the link at the bottom of each email
Kansas City, MO 64105 USA